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You'll learn from one of the greatest Republican political strategists who ever worked on a campaign, including:

Analysis vs. Paralysis, who should be in charge of the campaign, a highly effective, yet subtle way to loosen up donor purse strings, controversial advice on targeting minority voters, a low-cost and extremely effective campaign tactic your high-priced consultants probably will pooh-pooh, when and when not to use newspaper ads, a pin-point time-line for when to unleash your voter contact efforts, an often overlooked block of critical voters and how and when you should reach them, what you should do about the opponent's voters, the one thing a campaign should give away...and the tons of things it shouldn't, a simple little secret to help get your campaign press releases noticed and covered, the best day of the week to put out your campaign press release, a warning about press conferences, the importance of 'getting there first' on issues, the two most important ground-game strategies, husbanding the candidate's most precious resource and the best thing a campaign volunteer can possibly be given to do.